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Welcome to the Otago Polytechnic Content Crew 🎥✨

Kia ora and welcome!

You’ve been selected to be part of the Otago Polytechnic Content Crew — a group of students creating authentic social media content that shows what student life at OP is really like.

This isn’t about being perfect or polished. It’s about sharing your experience, your way.

Now, let's create some social content and spread your voice online!

What Is the Content Crew?

The Content Crew is a group of current OP students who:

  • Create short-form social media content
  • Share real moments from student life
  • Help future students see what it’s like to study at Otago Polytechnic

You’re not here to “sell” OP — you’re here to show your reality.

 

 K16274 design UGC Icon 06Before you get started…

  Your role

  As a Content Crew member, you’ll:

  > Capture moments from your day-to-day student life

  > Create two vertical videos (reels-style)

  > Submit your content through the content submission form.  

  📱 Main format: Vertical video (9:16)

  🎬 Editing tool: Use any video editing tool like CapCut

  📍 Content focus: Student life at Otago Polytechnic

  We are so excited to see what you come up with!

What should you share?

Think about what you would have wanted to see before starting at OP

Content Ideas (with examples)

Study Life

  • “A day in the life of a [your programme] student”
  • Study session vlogs
  • What your timetable actually looks like
  • Assignment or project progress (before → after)

Campus Life

  • Your favourite spot on campus
  • Walking to class
  • Library vibes
  • Cafés, common spaces, workshops, studios

Student Experience

  • What surprised you about OP
  • Things you love about your programme
  • Balancing study, work, and life
  • First week vs now

Quick & Fun

  • POV videos
  • Trend-based reels (adapted to student life)
  • Before/after transformations
  • “Things no one tells you about being a student at OP”

👉 Be yourself. Funny, calm, chaotic, aesthetic — it all works.

 

Who’s Your Audience?

Your content is for:

  • Future students considering OP
  • School leavers
  • International students
  • Anyone curious about what studying at OP is really like

Imagine you’re talking to someone just like you, a year ago.

Content Guidelines (The Important Stuff)

Please:

  • Film vertically (9:16)
  • Use an editing app like Capcut, Canva or Instagram Edits. 
  • Keep content respectful and inclusive
  • Use the Media Consent Form when you feature other people in your video
  • Only film people who are happy to be on🗂️🗂️
  • Avoid sharing private, sensitive, or unsafe situations

You do not need:

  • Fancy equipment
  • Perfect lighting
  • Professional acting skills

Real = perfect.

Submitting your content 🗂️

When your video is ready, upload it using the form below. You can upload up to two files per submission.

Don't forget to fill out the media consent form–you only have to fill this once.

Submit videos Media Consent Form

Frequently asked questions (FAQs)

Do I have to post this on my own social media?

No. You’re creating content for OP. Posting on your own channels is optional. 

Media consent form link

Use the Media Consent Form when you feature other people in your video. They receive an automated email confirming their participation for social media and marketing purposes. 

How long should my videos be?

Most content performs best within 30-60 seconds. We may re-edit your video to meet the requirements of various social media platforms. 

Can I use trends and sounds?

Yes! Trends are encouraged. Just make sure they’re appropriate and respectful.

What if I’m not confident on camera?

That’s totally okay. You can film POV shots, voiceovers, text-based reels, or scenery.

How can I remove CapCut watermark?

Here's a great article about removing watermarks in Capcut. 

Who owns the content?

By submitting, you give Otago Polytechnic permission to use, edit, and publish the content across OP channels. 

You're most welcome to post your videos on your own social media channels! 

How long do I have to submit the content?

We recommend submitting your videos within three months of receiving your welcome email. If your schedule gets busy and you need more time, just reach out to us at marketing@op.ac.nz — we’re happy to work with you.

Can I get feedback? / Contact us

Yes — the marketing team may provide guidance or request small changes.

Reach out to us at marketing@op.ac.nz